Showing posts from: December 2015

Social Media and Your Orthodontic Practice: Getting Started

Facebook. Twitter. Instagram. Pinterest. YouTube. LinkedIn. Tumblr. Snapchat. These days, it can be hard to keep up with what new and popular social media channels are out there. When it comes to knowing how to navigate them from a business perspective for your orthodontic practice, it can get even more confusing! How do you really […]

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Are You Marketing Your Value as an Orthodontist?

The American Association of Orthodontists has made a big advertising and PR push over the past couple of years to educate consumers about the value of visiting an orthodontist rather than just a general dentist for orthodontic treatment. These “My Life My Smile” ads have flooded radio, TV, internet, and print ads recently, and most […]

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