Showing posts from: November 2015

Selling the Dream with Reality: Marketing with Orthodontic Financing

Practically everyone knows that braces can give them a perfectly straight smile, and most people would admit that they’d like a straighter smile if they don’t have one already. The reason why more people don’t have braces even if they want a straight smile? Cost. For a lot of people, the only thing they think […]

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The Power of Word of Mouth Marketing for Orthodontists

Word of mouth marketing has evolved quite a bit in the past few decades, and today it doesn’t just refer to people talking face-to-face. Rather, word of mouth marketing oftentimes takes place on social media as more and more people use that as their preferred way to communicate. But however it happens, word of mouth […]

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